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A service for technology industry professionals · Tuesday, January 28, 2025 · 780,893,206 Articles · 3+ Million Readers

Location Analytics Market Set to Reach $88.2 Billion by 2034 with a Robust 14.2% CAGR

location analytics market

“Growing Adoption of Geospatial AI and IoT Drives Location Analytics Market Expansion across Retail and Smart City Initiatives”, States Fact.MR

ROCKVILLE, MD, UNITED STATES, January 13, 2025 /EINPresswire.com/ -- The location analytics market is anticipated to grow at a compound annual growth rate (CAGR) of 14.2% from 2024 to 2034, from a projected valuation of US$ 23,382.9 million in 2024 to US$ 88,218.4 million by 2034.

The location analytics market is experiencing robust growth driven by the adoption of geospatial AI and IoT devices. Organizations utilize real-time location data to enhance operational efficiency, understand consumer behavior, and optimize supply chain management. Retail leads the market due to its heavy reliance on geospatial data for optimizing store locations, customer segmentation, and targeted marketing, which boosts sales and improves customer engagement. E-commerce growth has also driven the demand for geocoding and spatial analytics in areas like last-mile delivery and inventory management.

Government investments in smart city projects further propel the market, leveraging location analytics for urban planning, traffic management, and resource allocation. Technologies like smart lighting, parking, and waste management are enhancing city services and sustainability efforts. Despite these benefits, high deployment costs, concerns over data privacy, and regulatory challenges impede market adoption.

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The U.S. market is expanding rapidly due to the strong presence of location analytics providers and increased demand from BFSI, IT & telecom, and healthcare sectors. Strategic collaborations and advancements in technology are accelerating market growth. Similarly, China is emerging as a significant player with high internet penetration, increased digitalization, and numerous start-ups offering innovative solutions at competitive prices.

Location analytics solutions dominate over services, attributed to their comprehensive capabilities in spatial analysis, data integration, and visualization, enabling accurate decision-making across sectors like retail, BFSI, and logistics. Managed and professional services support solution implementation and maintenance but are viewed as supplementary. The market will continue to grow as organizations seek advanced geospatial solutions to optimize operations and gain competitive advantages.

Key Takeaways from the Market Study

During 2024-2034, the market will expand with a CAGR of 14.2%.Among regions, East Asia exhibits the fastest growth with a CAGR of 15.3%

Retail holds about 24.3% of the share in the industry vertical segment.In the component segment, location analytics solutions holds about 73.6% of the market in 2024.

The global location Analytics market growth was about 16.1% during the historic period (2019-2023).

“Advancements in Geospatial AI, Iot Integration, And the Increasing Demand for Real-Time Insights across Various Sectors,” says a Fact.MR analyst.

Market Growth Strategies

Key market players in the location analytics sector are pursuing growth strategies focused on strategic acquisitions, partnerships, and integrations to enhance service offerings. By leveraging localized cloud solutions, advanced analytics, and real-time data capabilities, these initiatives aim to improve decision-making processes, drive innovation, and strengthen competitive positioning, ultimately catering to evolving client needs in a dynamic marketplace. For Instance,

In May 2023, A contract was reached by Hexagon AB and Hitachi Zosen Corporation to introduce the TerraStar-X Enterprise rectification service to the Japanese market. Hexagon will obtain GNSS data under the terms of the arrangement from Nippon GPS Data Service (NGDS), a Hitachi Zosen subsidiary.
In January 2023, Precisely purchased Transerve in order to give businesses access to SaaS visualization, data enrichment, and analytic tools that offer useful spatial context, enabling them to make decisions more quickly and confidently.

Global Urbanization Initiatives and Smart City Development Are Growing

In order to promote urbanization and smart city projects, governments and city planners are spending more money on location analytics. Indeed, a growing number of governments and city planners are prioritizing the use of location data to support urbanization and smart city projects.

Notably, the three key smart city areas that stand to benefit from open data and location analytics technology are urban transportation, energy, and environment. By examining data on these locations and traffic patterns, as well as by constructing new lanes or fixing outdated roads, they are also assisting in the improvement of dangerous traffic spots.

By offering geographical insights and real-time monitoring, location analytics facilitates effective resource allocation, traffic management, and urban planning. One of the many aspects of service delivery is location, and it is practical to select the most accessible and active choice to reduce the issue. The use of location-based services, such trash management, smart parking, and smart lighting, improves city services and sustainability initiatives.

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Strong Uptake of Location Analytics Solutions in the IT & Telecom, Healthcare, and BFSI Sectors

The location analytics business has a lot of prospects in the nation's BFSI, IT & communications, and healthcare sectors. Large corporations are consequently adopting a cloud-based business strategy, which motivates them to use a variety of business applications.

In order to provide easy data processing, ensure data security, and improve client interactions by providing efficient services, they are also investing in crucial location analytics management systems.

The large number of location analytics service providers in the nation is another element driving the market's growth. Numerous reasons, including the rising industry need for location-based solutions, expanding government backing, and technological improvements, are contributing to the growth of the location analytics market in the US.

Explore More Studies Published by Fact.MR Research:

Location Intelligence Market The market for location intelligence solutions is expected to grow at a 15.3% compound annual growth rate (CAGR) between 2023 and 2033. By the end of 2033, the worldwide location intelligence industry is expected to generate US$79.8 billion in sales, with a current worth of US$19.2 billion.

Geospatial Solutions Market The geospatial solutions market is expected to grow at a 15.3% CAGR from 2022 to 2032. The market is expected to be valued at US$1.4 trillion by the conclusion of the previously indicated projection period.

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